How can you find balance in your yoga practice when most yoga products throw nature off balance? That question became the foundation of KURMA’s brand positioning,
a yoga mat and accessories brand raising the bar for the entire yoga manufacturing industry. Enter: "Get a grip." More than a tagline, it’s a guiding mantra for yoga goods that brings as much balance to the planet as it does to your body and mind.
How can you explain in one sentence what this exhibition is about, and how do you communicate about the Old Masters in…
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When you know what you stand for, you can act on it and communicate it clearly. Revealing the core identity of companies…
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How do you give athletes with intellectual disabilities the attention that every athlete deserves? With a clever digital idea and an equally…
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How do you reach young people as the Belgian public broadcaster, when they don’t watch TV or listen to the radio? By…
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Words were invented to help people to understand each other. So let's listen to them. People have never been so connected. Radio…
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I'm a creativity coach at the Belgian Advertising School (BAS), a postgraduate program at Thomas More University. There, I help students sharpen…
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How do you launch Choo Choo, the BAS (Belgian Advertising School) pop-up agency specializing in Gen Z language, culture, and trends? By…
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How do you position YOKUU, a brand of probiotic cleaning products, in a way that actually makes people want to clean their…
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Radio 1. Everything starts with listening. Especially to Radio 1 podcasts when your inner voice has nothing to say.
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How did Opel grab all the attention at a time when everyone was clamoring for it, at the Brussels Motor Show? With…
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With the launch of the new term 'Winkelhier' (Dutch wordplay on ‘shop here’ and ‘shopkeeper’) and the corresponding label, our goal was…
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Vivaldis Interim's mission is to provide a full-time job of joy. How do you make this mission come alive within the organization?…
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How does a radio station bid an appropriate and solemn farewell to one of Belgium's greatest artists, Arno Hintjens? By turning that…
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How can you find balance in your yoga practice when most yoga products throw nature off balance? That question became the foundation…
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Leading thought The Royal Museum of Fine Arts Antwerp, Masters of 'The Most Beautiful Feeling.' Long live the moments that penetrate the…
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In July 2024, the Olympic Games will take place. Our mission is to encourage Belgians to cheer for Team Belgium. The collective…
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'Welcome inside the head of the scientist' is the central concept we developed for GUM. The Ghent University Museum tells the story…
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The introduction to an amazing case, which everyone would have loved to make. So make sure you made it. Click Bart in.
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